Merchant cash advance (MCA) leads
Business owners who want funds against future sales and have said how much and how fast.
A merchant cash advance is not a loan. It is the purchase of a portion of a business's future receivables, and the way you advertise and talk about it has to reflect that. MCA lead generation is also a heavily texted and called category, which makes consent records more important than anywhere else in this section. Our campaigns for MCA funders and ISOs capture revenue range, time in business, the owner's reason for funding and a required consent box, and we save the wording and timestamp for every lead.
- Monthly revenue range and time in business captured
- Required consent box, wording and time saved
- Exclusive to one funder or ISO
Watch it in 40 seconds
A 40-second explainer from the Amplify Leads team: merchant cash advance leads.
What MCA leads look like when they reach you
The business
Industry, time in business and an approximate monthly card or deposit volume, in the owner's words.
The need
Inventory, a repair, payroll, a slow season or an opportunity that will not wait.
The consent
A checked, recorded agreement to be contacted by call, text and email, with the exact wording and the time it was given.
Describe an MCA as a purchase of future receivables, never as a loan, and never promise approval or guaranteed funding. Several states, including New York and California, require specific disclosures on commercial financing, so have counsel review your ads and offers.
You can get these through a managed campaign under your name or pay per lead. Related: business credit leads, equipment leads, and SBA leads. See every commercial lending lead type.
Before you reach out
Why does consent matter so much for MCA leads?
Because the category is heavily called and texted, and regulators and carriers pay attention. A recorded, specific consent is your best protection, and our form is built to create it.
Can an ad say funding is guaranteed or fast?
No promises of approval or guaranteed funding. Speed claims need to be true for every borrower, and your counsel should approve them.
Is this for funders or ISOs?
Either. Tell us which, because the follow-up, the disclosures and the way you describe the product differ.
Find out what a campaign could look like where you lend
Half an hour with our team, at no charge. Come with your state, the programs you write and what has not worked so far. You leave with a sketch of what we would build, or an honest no.